Sold Off-Market
154 Coopersfield Way SW
Over 4,000 finished square feet in Coopers Crossing. It didn’t sell the first time. Months later, it did.
How It Sold
It Didn’t Sell The First Time.
We listed it. It didn’t sell. It came off the market. That happens, and pretending otherwise doesn’t help anyone.
Months later, an agent called to ask whether our client would still consider selling. They would. It sold off-market — no relisting, no second campaign, no starting over.
That’s the part worth knowing. A listing ending isn’t the same as a home being forgotten. The photography, the video and the tour were still out there. The buyer’s agent still knew the house. And our client was still someone we were in touch with, so when the call came, we could move on it the same week.
The Marketing
It Outlived The Listing.
The video went out when we listed — and it was still there months afterward, doing its job, when someone came back asking.
The Home
What The Buyer Got.
- Over 4,000 sq ft of finished living space — 5 bedrooms, 3.5 bathrooms, office, bonus room and gym
- Premium south-facing corner lot with composite deck, built-in BBQ, fire pit, underground sprinklers and permanent Gemstone lighting
- 22’ ceilings, oversized windows and a double-sided fireplace
- Chef’s kitchen — gas cooktop, wall oven, ceiling-height cabinetry, expansive island, walk-through pantry
- Primary suite with air jet tub, oversized tiled shower, dual vanities and a walk-in closet
- Fully finished basement with a fifth bedroom, full bath, gym, games area and living room
- Central A/C, zoned heating, custom mudroom with four built-in lockers
- Walking distance to schools, parks and the pathway network
The Community
Coopers Crossing, Airdrie.
Voted Airdrie’s Best Community eleven years running — two ponds, a wetland boardwalk, and a pathway network that makes walking the easiest way to get anywhere. Westmark is now on its final release of estate lots, which means Coopers Crossing is about to become a resale market.
Didn’t Sell Last Time?
An expired listing isn’t a verdict. Let’s talk about what actually happened, and what we’d do differently.